Will Portland Builders Thrive in 2026? | REAL ESTATE by REAL PEOPLE

Builder confidence in Portland is cautiously optimistic for 2026 after modest improvement in late 2025.
Incentives remain common in Portland as affordability continues influencing buyer decisions entering 2026.
Price reductions and financial perks are expected to persist in early 2026.
Energy-efficient features may become standard incentives to attract buyers in Portland in 2026.
Recent sales trends suggest stronger Portland market activity heading into 2026.